SEO (Search Engine Optimization) helps your store appear in relevant search results, making it easier for customers to find your products and pages online.
In this guide, you'll learn how to update SEO settings across your OpoShop store, including products, collections, and other website pages, to help improve visibility and attract more qualified traffic.
Editing SEO for Products
Open Products
From the left menu, click Products.Select a Product
Click the product row you want to edit.Go to Additional Information
In the product editor, choose the Additional Information tab.Edit Search Engine Listing
In Search Engine Listing Optimization, update:Keywords: Research with tools like Semrush or Google Keyword Planner.
Page Title: Keep under 60 characters, include primary keywords.
Meta Description: Keep under 155 characters, write a clear and clickable summary.
Editing SEO for Collections
Open Collections
From the left menu, click Collections.Select a Collection
Choose the one you want to edit.Edit Search Engine Listing
Add relevant keywords, update the page title, and write a clear meta description that follows the same best practices as for products.
Editing SEO for Website Pages
Open Pages
From the left menu, click Pages.Select a Page
Open the page you want to edit (e.g., About Us, Contact).Edit Search Engine Listing
Add keywords, update the page title, and write a meta description based on the page’s content.
SEO Best Practices
Follow these best practices to help improve your website's visibility in search engine results:
- Use relevant keywords that match what your customers are searching for.
- Keep page titles under 60 characters and meta descriptions under 155 characters.
- Write natural, informative descriptions and avoid keyword stuffing.
- Create a unique page title and meta description for every page.
Optimizing your website's SEO can help improve search rankings, increase visibility, and attract more potential customers to your store.